Not too long ago the core development team upgraded and folded into the core distribution of Melody Tatsuhiko’s PubSubHubbub plugin to make it immediately available upon download and installation. If you are like most people, you are probably asking yourself, “umm, what in the world is ‘pubsubhubbub’ and who keeps letting geeks name important internet protocols?”
Luckily I don’t have to answer these questions directly. Instead, let me refer you to the technology’s creators, Brad Fitzpatrick and Brett Slatkin, who explain very succinctly why this is cool, and admit to the obvious, “PubsubHubbub is a geeky name” (and we love you for it guys).
So why did we make this core? Easy:
Better SEO - Pubsubhubbub is not replacing feeds, they are augmenting them and helping you to plug your site into the services that want to consume your data - like search engines, feed readers and more.
We think this is the way servers will be handling blog subscriptions in the future, and putting this into Melody will give our users a head start on getting embedded with the technologies and services that matter.
Pubsubhubbub is more performant and scales better. Melody is all about operational integrity and we will aggressively adopt any technology that can dramatically improve the uptime of your web site.
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